GR-support of access to federal networks: Legal and communication solutions from YANG CONSULT
For a manufacturer, entering the shelves of federal chains is a complex legal and administrative procedure. Strict retail requirements, large contracts and the need to build a high-level dialogue require a special approach. Yang Consult specializes in using GR (Government Relations) tools and deep legal expertise to build effective and legitimate business communications between the manufacturer and the network.
Our role is to become your professional representative who speaks the retail language and protects your interests at all stages of negotiations.
Why is it not enough just to send a commercial offer?
The success of negotiations with online retailers depends on understanding the internal processes, corporate culture and"rules of the game". Without a built-in communication strategy, even the best product can get lost.
Key stages of work: From first contact to stable deliveries
Our methodology is a clear step-by-step process that minimizes your risks and maximizes the likelihood of success.
1. GR analysis and building a communication strategy
We focus on analyzing the external environment and building correct channels of interaction.
Mapping stakeholders: We identify key decision makers in the network: from category managers to heads of legal departments.
Developing a communication model: We determine the most effective and legal way to establish contact through official portals, industry events, or business contacts.
Preparing materials for the dialog:We help you structure your commercial offer so that it answers the question "why is your product profitable and safe for the network?".
2. Legal expertise and preparation for negotiations
Our core competence is preliminary legal analysis.
Review of your documentation: We evaluate the readiness of your package of documents in terms of retail requirements (certificates, certificates).
Development of a" protected " position under the agreement: We analyze standard network contracts and prepare a detailed memo on risk points.
Preparation of the negotiation position: We teach you to argue your price and terms in terms of shelf profitability and manageable risks.
3. Legal support of negotiations and working with the contract
The stage where our expertise is fully displayed.
Participation in negotiations as your representative: Our lawyers and GR specialists focus on discussing complex legal and commercial conditions.
Legal analysis of the draft agreement: We conduct a detailed "strength check" of each clause of the contract offered by the network.
Legitimate changes to the terms of the agreement: ВедумNegotiate with the network's legal department to mitigate penalties and eliminate ambiguous language.
4. Post-contract GR monitoring and communication support
We help you establish stable and conflict-free interaction after signing the agreement.
Support of the acceptance procedure:We advise on complex situations related to the acceptance of goods at the distribution center of the network.
Disputeresolution: We join the legal settlement of claims, preventing the escalation of the conflict.
Maintaining a long-term dialogue:We help build transparent relationships to expand our product presence.
What do you get as a result?
Working with us provides a comprehensive result that you can evaluate based on key metrics.
Criteria
Unaccompanied Criterion
With Yang Consult
Release period
6-12 months
3-6 months
Legal risks
High legal risks
Controlled
Contract terms
Dictated by the network
Balanced
Interaction
Reactive
Proactive
Long term
Low
High
Conclusion
Yang Consult offers not abstract consulting, but specific risk and communication management tools. We provide:
Reduced time to marketdue to established communication channels.
Reduce legal and financial risksthrough expert review and contract protection.
Negotiate with the network on an equalfooting with strong legal and GR support.
Full compliance with the lawand business ethics at all stages of work.
We make sure that your high-quality offer is heard, understood correctly, and legally recorded in the contract with the federal grid.
Yang Consult: Your legal partner in the world of large retail.